BOSS Spring/Summer 2022

Proving once again that an iconic brand never stands still, BOSS rewrites its brand codes to set a bold new design direction as 2022 dawns. Offering 24/7 style for individuals who chase their dreams wherever they lead, a statement-making Spring/Summer 2022 editorial collection is set to prove a game-changer for the fashion house.

Relaxed, sporty looks are presented in a pared-back palette of black, soft white, and camel: three colors that come together in a new signature stripe. Appearing as wide blocks of color on outerwear and dresses, and on the collars and cuffs of jackets and lightweight sweaters, the stripe also defines the details of many looks, from zip pulls to seam taping. Joined by a striking all-over monogram print that combines the stripe with a letter B, this is a sign of a clear and confident new direction from a brand that writes its own rules.

The focused collection presents summery, loose fits and lightweight materials: paper cotton suits, flowing silk dresses, and bomber jackets in finely woven technical fabrics. While the heritage of BOSS as a suiting icon informs the impeccable cut of each piece, the forward-looking direction is evident as the brand celebrates the BOSS attitude of a new generation.

The sun-soaked style of California also provides inspiration this season, particularly for the new B-monogram print, which is reminiscent of mid-century architectural patterns in downtown Palm Springs. Injections of vivid orange add an uplifting, sunny accent, while the B motif also appears as a sporty monogram patch, and as an eye-catching closure on leather accessories.

Accompanied by the global launch of a bold new BOSS logo, the Spring/Summer 2022 collection provides confirmation — as if it were needed — that BOSS is a brand that leads where others follow, and never hesitates to forge a new path forward.