Aerie by American Eagle has opened its first ever store in the UAE at The Dubai Mall
Dubai, UAE – 14 March, 2022: Ready to get REAL? The female apparel brand Aerie by American Eagle has opened its first store in the UAE located inside the American Eagle store at Fashion Avenue, The Dubai Mall.
One of the fastest-growing female specialty brands in the apparel industry offering activewear, loungewear, intimates, and more, Aerie is committed to creating exceptional collections while positively influencing the way women see themselves and treat others. At Aerie, collections are made with love and reflect the confident spirit of the Aerie woman.
Aerie’s new Dubai store offers the brand’s signature soft apparel, cozy loungewear, comfortable activewear, trendy swimwear and beautiful intimates in a range of sizes to fit all body types, with each piece designed to make its wearer feel good about themselves, inside and out. Customers will be able to shop Aerie’s latest Spring collection, consisting of bright colors, gingham and floral prints, fun swimwear, flare bottoms and the softest loungewear there is.
As part of the Spring collection, Aerie has launched a new line of fresh swimwear with picnic-inspired prints and pool-to-party styles that are perfect for vacation, while bralettes are now available in more colors and silhouettes. Dresses and skirts have also received a spring update with eyelet and smocking details and Aerie’s signature crossover legging now comes with ruffle details. The collection is rounded out with a range of stylish hats, tote bags and more.
Aerie’s mission is to empower all people to love their real selves. It started with the launch of the first #AerieREAL campaign in 2014, in which the brand made a bold commitment to stop image retouching. Since then, #AerieREAL has grown into a leading social movement that challenged the fashion industry’s ideas of beauty, empowering women around the world by promoting self-love, body positivity, inclusion, and diversity.
Follow the brand on @aeriemena and #AerieREALMENA.
