Keypers+ Membership Program- The Little Things launches new Loyalty Program for Collectible Fans

• Now redeem accumulated points in exchange of products, avail exclusive discounts, first access to new collections, giveaways and much more

26^th September 2022, Dubai, United Arab Emirates: Adding a little more zing to the collectible space, The Little Things has launched its brand new Keypers+ Membership Program on August 1,2022. The loyalty program entails accumulating points or Keys as they called in the program, for redemption later, exclusive discounts, and perks and benefits at any of the physical and online The Little Things stores, as well as TLT+.

Priced at AED 99, an exclusive 50% discount was given to collectible fans who purchased a subscription on the launch day.

Perks & Benefits of Keypers+ Membership Program include but are not limited to:

• Redeem accumulated points in exchange for products
• Exclusive discounts on almost all categories, most notably figures, Funko, and toys
• First access to new collections on a priority basis
• Flexibility to reserve the merchandise for two weeks without down-payment
• Free gifts like premiere tickets and giveaways

“We’re thrilled to introduce the loyalty program for our collectible fans. We hope this initiative will spark up their passion even more and they can take advantage of the myriad perks and benefits that the Keypers+ Membership Program offer,” said Hassan Tamimi, Managing Director of The Little Things.

Keypers+ members will receive a personalized physical card complete with their image and name. It will entitle the cardholder to access all the perks and benefits. The membership card is valid for 365 days upon purchase and can be renewed annually for AED 99.

Hassan Tamimi launched the novelty store, The Little Things, sparking interest in pop culture figures in the UAE throughout his nearly decade-long career. The Little Things debuted their first store in Dubai’s iconic Dubai Mall, selling a variety of low-tech, nostalgia-themed toys. Since then, the company has expanded its toy lines and signed distribution deals with major corporations with the latest store opening at the Mall of the Emirates.