Pickl, the UAE’s Favorite Burger Joint, Brings Back, ‘Big Bad John’ Brisket Burger  With All-New Fries 

January 2022, Dubai, United Arab Emirates: Pickl, the UAE’s favorite, award-winning burger restaurant, is excited to announce it is bringing back one of its most popular menu items, the ‘Big Bad John’ Burger after a year of hiatus, alongside the all-new ‘Big Bad John’ Fries.

The meaty and mouth-watering burger had a warm reception when it was first introduced in 2021 and earned a fanbase like no other, and since it left Pickl’s limited-time menu, fans have been eagerly awaiting its return. What better way to make its comeback than with creating a fries counterpart.

Big Bad John (AED 75)

The ‘Big Bad John’ is beefed up with Pickl’s signature smashed patty stacked with a generous portion of smoked beef brisket, and completed with American cheese, soused onions, horseradish and chive ranch ooze, sesame seeds, BBQ gravy in a steamed potato bun.

Big Bad John Fries (AED 45)

Pickl’s classic skinny fries along with smoked brisket chunks, soused onions, horseradish & chive ranch, sesame seeds, and BBQ gravy.

To make things even more exciting, starting January 20, Pickl will give a free Big Bad John burger to customers who are named ‘John’ and shorter than the life-sized cardboard cutout of Pickl’s very own Big John holding the limited edition item on display at the stores.

The legendary, home-grown burger restaurant continues to prove its mantra; “Fresh. Fast. Food.” by always freshly preparing its food in-house every day. The ‘Big Bad John’ duo is available for dine-in customers for a limited time only across Pickl’s dine-in locations across the UAE.