DSF CONTINUES TO BRING THE SEASON’S BIGGEST SAVINGS WITH EXCLUSIVE OFFERS
Dubai, United Arab Emirates, 4 January 2025
The iconic annual Dubai Shopping Festival (DSF) has been an endless source of exclusive offers, soaring sales, and incredible deals citywide. As the epic 30th anniversary edition of the city’s biggest-ever celebration counts down to its final week, residents and visitors just have a few final chances left to bag unbeatable bargains in every corner of the city until 12 January 2025.
Organised by Dubai Festivals and Retail Establishment (DFRE), mind-blowing discounts are still waiting to be discovered at over 1,000 top local and global brands across over 4,000 outlets citywide. From high-fashion to electronics, home décor, beauty essentials, and everything in between, citywide malls and stores are pulling out all the stops to make the final week of DSF an unforgettable one.
BRAND NEW THIS WEEK
DSF Beat the Clock with Rivoli and Hour Choice
- Date: 3 – 5 January
- Location: The Dubai Mall, City Centre Mirdif, City Centre Deira, Ibn Battuta Mall, and Mall of the Emirates
- About: The Beat the Clock with Rivoli Group promotion returns for three days only, offering unbeatable deals on premium watches and eyewear at Rivoli, Hour Choice, and Rivoli EyeZone. The exclusive promotion will reward shoppers with AED 60,000 worth of prizes in Rivoli Group gift vouchers. A total of 30 winners will be selected, receiving vouchers ranging from AED 1,000 to AED 10,000.
- Date: 3 – 5 January
- Location: Club Apparel stores citywide
- About: For a limited time only, Club Apparel members who shop at participating brands will earn 5X Club Apparel points. Plus, shoppers that spend AED 300 or more in a single transaction will stand a chance to be one of 30 winners of AED 1,000 worth Club Apparel points.
- Date: 4 and 5 January
- Location: Participating stores citywide
- About: Start the New Year off in style with 55-85% off select diamond and pearl jewellery with the DSF Jewellery Flash Sale on 4 and 5 January. Shoppers at participating Dubai Jewellery Group outlets will also stand a chance to win up to AED1.5m worth in gold. Simply spend AED 1,500 or more at participating stores to receive a raffle coupon for a chance to win.
RETURNING WEEKLY FAVOURITES
- Date: Until 2 February
- Location: Citywide
- About: The DSF Sale Season returns, offering 35 days of unbeatable discounts across Dubai. With over 800 global and local brands participating in 3,500 outlets, shoppers can enjoy 25 to 75 per cent off on a wide range of products. From top-name brands to hidden gems, every corner of the city is packed with incredible bargains.
- Date: Until 12 January
- Location: Citywide
- About: DSF Daily Surprises deliver unbeatable deals with up to 90 per cent off from a different brand each day. Exclusively available at one location, these offers run from 10am until stocks last. With surprises revealed just 24 hours in advance, shoppers can stay ahead by checking the Dubai Shopping Festival website and DSF social channels daily @DubaiFestivals on Instagram and TikTok.
- Date: Until 12 January
- Location: Citywide
- About: Every AED 500 spent using a Dubai Islamic Bank Visa Debit or Credit card at participating DSF stores unlocks a chance to win AED 1 million. With no cap on entries, the rewards grow with every swipe.
DSF Spend and Win at Dubai Hills Mall
- Date: Until 2 February
- Location: Dubai Hills Mall
- About: Shoppers spending AED 250 at Dubai Hills Mall enter a draw to win a sleek BMW 8 Series or incredible cash prizes.
DSF Chattels & More x Dream Dubai Promotion
- Date: Until 9 January
- Location: Chattels & More Dubai showrooms
- About: Shoppers that make purchases at Chattels & More showrooms or on the website, with no minimum spend, get the chance to win AED 200,000 with Dream Dubai.
- Date: Until 12 January
- Location: Dubai Mall, Dubai Hills Mall, City Centre Deira, City Centre Mirdif
- About: Exclusive savings await at EDIT by Ahmed Seddiqi—shoppers that buy two or more products and will enjoy 30% off, or 25% off on select styles when buying one. Shoppers spending AED 1,500+ enter a draw to win AED 5,000 in gift vouchers, with a total of 6 winners throughout the promotion period.
DSF Aura Shop, Scan and Be a Millionaire
- Date: Until 12 January
- Location: Citywide participating stores
- About: Shoppers who scan their Aura ID when shopping and dining at over 70 brands stand a chance to win 1 million Aura points (equivalent to AED 20,000). The more Aura scans, the higher the chances of winning. Valid for in-store and online purchases citywide.
DSF 30 Days of Winning with Festival Plaza
- Date: Until 12 January
- Location: Festival Plaza
- About: Spending AED 200 at participating stores at Festival Plaza unlocks a chance to win from AED 1,000,000 prize pool, plus daily winners will each pocket exclusive AED 1,000 in mall gift cards until 11 January, with six more shoppers winning on the last day of DSF, 12 January 2025.
- Date: Until 12 January
- Location: Citywide participating stores
- About: Shop with Tickit, the first-of-its-kind rewards programme, and earn points across 2,500 locations. Every transaction with linked Visa or MasterCard instantly enters the draw to win AED 10,000, with a total of 30 winners to be chosen during the promotion period.
DSF Biggest Prize of the Year (MAF)
- Date: Until 12 January
- Location: Mall of the Emirates, City Centre Mirdif, and City Centre Deira
- About: DSF at MAF malls are offering the biggest prize of the year – AED 1 million in cash to be won by 1 customer. Shoppers spending AED 300 can upload their receipts on the SHARE Rewards app to enter the grand draw.
DSF Modesh & Blue Rewards Millionaire
- Date: Until 12 January
- Location: Dubai Festival City Mall
- About: Spend AED 300 or more at any outlet in Dubai Festival City Mall and upload the receipts to the BLUE app for a chance to win 1 million Blue Rewards (equivalent to AED 10,000) every day for 30 days, with 30 winners announced during the promotion period.
DSF Hello Dubai – Your Bill is on Us with Emax
- Date: Until 12 January
- Location: Emax stores citywide
- About: Shop for AED 2,500 at Emax stores citywide and win your bill value as cash back this DSF. With one winner everyday until 12 January, 30 lucky shoppers will receive an Emax Gift Card worth AED 2,500 each. Terms and conditions apply.
DSF Ibn Battuta Mall Car Spend and Win
- Date: Until 12 January
- Location: Ibn Battuta Mall
- About: Shoppers at Ibn Battuta Mall have the chance to win a stunning 2025 Nissan Patrol SE Titanium 3.8L V6 when spending AED 150. Only same-day receipts can only be used to register at the customer service desk in order to receive the eCoupon via SMS.
DSF Emirates Skywards Everyday Spend & Win
- Date: Until 16 January
- Location: Skywards Everyday partner outlets in Dubai
- About: Earn a shot at 1 million Miles with no minimum spend and additional entries for every AED 100 spent at Skywards Everyday partners. Bi-weekly raffle draws reward 10 winners with 30,000 Miles each and 1 lucky member with 1 million Miles each time. Plus, new users can enjoy 4X Miles on their Visa card transaction until 31 March 2025. Simply download the app, save the payment card number, and start earning Skywards Miles automatically at 300+ partners. Maximise the rewards by paying with the Emirates Skywards Credit Card.
DSF 50 Years of Celebration with Jumbo
- Date: Until 24 January
- Location: Jumbo stores citywide
- About: Jumbo delights shoppers with daily 10g gold winners and AED 2 million worth of prizes through scratch-and-win offers. Shoppers using a credit card from Sharjah Islamic Bank, Al Hilal Bak or Commercial Bank of Dubai get 10 per cent off up to AED 200. If the total bill is a minimum of AED 1000, shoppers receive vouchers from Tanishq UAE for AED 250 off on jewellery purchases, 50 per cent off on over 100 tourist attractions from Rayna Tours and AED 250 off on holidays from AFC Holidays.
Spend and Win a Jetour and Cash Prizes
- Date: until 2 February
- Location: Mercato and Town Centre Jumeirah
- About: Shoppers who spend AED 200 or more and download the PrivilegePLUS app stand a chance to win two cash prizes of AED 30,000, along with the grand prize of a sleek and luxurious Jetour 2025 X90 Plus model.
DSF Timeless Rewards with Wafi City: Shop & Win
- Date: Until 2 February
- Location: Wafi City
- About: Spend AED 300 or more at Wafi and enter a raffle for a chance to win daily prizes of luxury Rivoli watches, weekly Union Glashütte giveaways, and a grand Longines watch set. Plus, every qualifying shopper earns a AED 300 Rivoli voucher redeemable on select watch brands.
Visitors can navigate through the endless excitement of this year’s festival through the all-new digital DSF Map – an interactive online guide to explore all of the season’s iconic and only-in-Dubai experiences, festival favourites, ever-popular signature events, and brand-new additions waiting to be discovered across the city.
UAE residents can get rewarded for keeping up to date on all the DSF news on the Dubai Shopping Festival website. The DSF 30th anniversary competition, running until 12 January, brings a thrilling chance to win an exciting prize worth a whopping AED 30,000. Open for all residents aged 21 years and above, participants simply need to register details such as name, email, and mobile number on the online pop-up on the DSF website.
Dubai Shopping Festival is supported by Key Partner VISA Dubai Islamic Bank and Strategic Partners which include: Al Futtaim Malls (Dubai Festival City Mall & Festival Plaza), Al Zarooni Group (Mercato Shopping Mall), AW Rostamani Group, Commercial Bank of Dubai, DHAM (Al Seef, Bluewaters, Ibn Battuta Mall, Nakheel Mall and The Outlet Village), Emirates Airline, ENOC, e&, Majid Al Futtaim (Mall of the Emirates, City Centre Mirdif, City Centre Deira), Merex Investment (City Walk and The Beach, JBR), and talabat.
For more information, visit the Dubai Shopping Festival website and follow @DubaiFestivals on Instagram and TikTok.