VERSACE TEAMS UP WITH COLE SPROUSE TO LAUNCH NEW CAPSULE COLLECTION
Actor, model, and photographer Cole Sprouse is the star of the exclusive new Versace Men’s capsule collection. Photographed in New York by internationally renowned photographer Steven Klein, the campaign imagery was taken through a hand-held camera to fully capture Sprouse’s movement, charisma, and innate star power.
The epitome of eloquent, expressive masculinity, Sprouse embodies the Versace spirit, interpreting it into a series of captivating characters delivered with irony, wisdom, and levity: the dreamer, the seducer, and the good audience.
Videos cross the boundaries of reality with verve, imagination, and humor, as Sprouse dances, talks to the camera, and engages with his audience.
The star’s glamour and charisma makes for a playful and fun campaign with moments of electrifying dynamism, a full reflection of the new Versace Men’s capsule collection.
